the 10 hour founder

Build an AI-powered side business in 10 hours a week.

Practical systems, templates, and lessons from a builder and consultant with 25+ years shipping software for startups and enterprises. No hype, honest results, and a few surprises along the way.

Sara Gibby

25+ years building software

Taught AI at the University of Michigan

Built and advised startups across industries

Founded a Girls Who Code club

Is this you?

You don't need to quit your job to start building.

01

You have an idea and a day job

The idea keeps coming back. The calendar keeps saying no. You need a way to move it forward in small, real steps.

02

AI feels powerful and overwhelming

New tools every week, and no clear place to start. You want the few workflows that actually matter.

03

You can find 10 hours, not 40

Evenings and a weekend block. That is enough when the system does the heavy lifting.

Ways to work with me

Start small. Go as deep as you want.

most people start with the kit

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Templates and AI toolkits

Practical tools for less starting from scratch. No products are for sale yet.

Preview the shop →

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The 10 Hour Founder

A practical path from idea to launch, designed to fit around the rest of your life. In development.

Explore the course →

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Build alongside other builders

A space for steady progress, useful questions, and showing your work. In development.

Explore the community →

Bringing AI into your business? Let’s find where it fits, and build it together.

Build With Me

Inside the free Starter Kit

Your first AI win, this week.

  • Planned: tested prompts from real building work
  • Planned: an idea scorecard to pick the one worth your 10 hours
  • Planned: a short walkthrough to put it all together

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Worksheet 01 · Idea scorecard

Score your idea in 15 minutes.

Do people already pay for this?__ / 5
Can AI do the heavy lifting?__ / 5
Fits in 10 hours a week?__ / 5

start with the one that bugs you most

THE 10 HOUR FOUNDER / A SMALL START

Hi, I’m Sara

I build after hours, and I show you exactly how.

I turn ambitious ideas into technology people can actually use. I've designed and built platforms from scrappy first products to large-scale systems, and built and led engineering and product teams to bring them to life. Today I bring that same builder's mindset to AI: finding where it makes a real difference, then turning possibility into something that works.

Building is only half the fun. The other half is helping someone discover what they can create. I've taught in classrooms from middle schools to universities, and helped working professionals build software engineering skills and make the leap into tech careers. Here, I share the systems I use, the experiments that surprise me, and the lessons worth passing on, so you can spend less time figuring out where to start and more time building.

Read my story

Who I build for

Fintech and taxReal estate and investingTravel and hospitalityPublishingSmall businessMarketing tech and AI tooling

Consulting

Good ideas need thoughtful systems.

AI strategy, development, architecture design and reviews, and engineering leadership for founders and teams bringing AI into real products.

Work with me

see what I’m working on at /now

Experience

25 years across startups and enterprise.

From first commit to scale, as an engineer, engineering leader, consultant, and teacher.

Industries I’ve worked in

FintechReal estateAI and developer toolsTravelEducationAutomotiveMarketing

AI strategy, development, architecture design and reviews, and engineering leadership for founders and teams bringing AI into real products.

Startups I’m building

Rise & Shore

Travel and hospitality - Founder

AI-powered search for beach vacation rentals, booked direct with local agencies.

TaxDedux

Fintech and tax - Technical co-founder

AI tax planning and deduction discovery for freelancers, the self-employed, and CPA firms.

every one taught me something I now teach

Latest tutorials

Learn something useful in 15 minutes.

All resources
Good things take building

No tutorials published yet. When they’re ready, you’ll find practical walkthroughs here, not placeholder lessons.

A small start, this week

Your 10 hours start here.

A small start, this week. Practical systems for building something real.

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